‘Old’ Coke coming back after outcry by faithful 30 years ago today (July 10 1985)


Video: 'Old Coke Returns in New Orleans 7/11/85 WWL-TV'

(Wednesday, July 10, 1985) — In one of the most stunning about-faces in the history of marketing, the Coca-Cola Company yielded to thousands of irate consumers and said today it would resume selling old-formula Coke that it scrapped three months ago, while continuing to sell New Coke.