Daily Archives: January 1, 2024

Color television debuts nationwide as NBC broadcasts Rose Parade 70 years ago this hour #OnThisDay #OTD (Jan 1 1954)


Video: 'NBC Tournament of the Roses Parade 1954'

(Friday, January 1, 1954, 9:15 a.m. PST) — NBC broadcast the first coast-to-coast color TV program today as it presented live coverage of the Tournament of Roses Parade in Pasadena, California, in NTSC color. Continue reading Color television debuts nationwide as NBC broadcasts Rose Parade 70 years ago this hour #OnThisDay #OTD (Jan 1 1954)